From 2026, PEUGEOT has become BAFTA’s Official Vehicle Partner, a collaboration driven by our commitment to design excellence, innovation and creative ambition. Throughout 2026, we will support BAFTA’s flagship events, bringing elevated experiences through the 3008, 5008 and the wider PEUGEOT range.

PEUGEOT launches Red Carpet, a cinematic campaign where the road turns into a stage and a red carpet unfolds as the car drives. Each setting becomes a film-like scene, celebrating storytelling and movement.  Spanning cinema, media, and digital platforms, the campaign creates a global immersive experience and positions PEUGEOT at the centre of modern cinema, where every drive feels like a premiere. 

What happens when two forces of nature, each deeply cinematic, meet?

A fable illustrating the unique bond between PEUGEOT and Pathé, where emotion, creativity and storytelling converge. Experience PEUGEOT in Pathé cinemas.